In response to rumours circulating on social media that it is seeking to delist Spanish producers, Mercadona has published details about how much Spanish produce it sells.
According to the press release, more than 85 per cent of its sales volume is generated by products that are of Spanish origin, with the supermarket chain buying €14.9 billion worth of produce from within the country in 2014.
The press release also provides a link to a page that directly addresses some of the accusations that have been made against the company, such as where its olive oil, oranges, milk, and potatoes are sourced.
Furthermore, the company lists 120 of its suppliers that have committed to providing 100 per cent Spanish products. These suppliers buy from more than 220 manufacturers that are based all over Spain, forming a network that has been named the ‘Mercadona Project’.
Via this network of suppliers and manufacturers, the company says it hopes to help create a more dynamic economy and aid in the development Spain as a whole.
The retailer also highlights how it works with 12,000 fishermen and 10,000 farmers from all parts of the country.
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Brian Dermody. To subscribe to ESM: The European Supermarket Magazine, click here.