Capital Increase for Italian Online Grocery Service
Italian online grocery delivery service Supermercato24 has completed a €3 million capital increase.
The additional financial resources will enable the company to focus on the development of the retailer's customer base and also improve service quality, according to CEO Federico Sargenti.
The capital increase has been subscribed by Innogest, as lead investor, and 360 Capital Partners.
Supermercato24 enables customers to choose their supermarket of trust, select products from those available in that point of sale, with same-day home delivery within one hour.
Since launching in August 2014, Supermercato24 already has 40,000 customers and 250,000 registered users, with an average of 500 deliveries per day in more than 300 municipalities where the service is active.
The company anticipates a €5 million turnover in 2016, compared to €750.000 in 2015.
© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. To subscribe to ESM: The European Supermarket Magazine, click here.