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Continente Launches Online Platform to Promote Fresh Products

Published on Apr 20 2016 2:48 PM in Technology tagged: Portugal / Continente

Continente Launches Online Platform to Promote Fresh Products

Portuguese hypermarket chain Continente has launched a new online platform to provide information on the fresh produce supply chain and promote healthy consumption habits.

The platform, which has been launched at the same time as Continente’s promotional campaign for fresh products, provides all the necessary information about these foods, from selection to preservation, as well as consumption recommendations

The online service will highlight, every month, four products from the categories Fruit, Fish Market, Butchers and Vegetables, with information on the benefits of the products, nutritional information, and recommended intakes, as well as tips on how to choose, store and to cook them.

In addition, users can also find information about the members of the Continente Producers Club that provide retail stores with fresh produce.

© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Branislav Pekic. To subscribe to ESM: The European Supermarket Magazine, click here.

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