IRI: latest news, analysis and insights | ESM Magazine

IRI Hires Ex Amazon Advertising Leader To Grow European Media Business

IRI, a global provider of innovative solutions and services for consumer, retail and media companies, has appointed Florian Clemens as vice president of ad...

Euan Jarvie Named President Of IRI EMEA Region

IRI has announced the appointment of Euan Jarvie as the president of its Europe, Middle East and Africa region, effective immediately. In this role, Jar...

Online Grocery Sales On The Increase In Italy, Study Finds

The online channel of Italy's large-scale retail trade exceeded a turnover of €1 billion in Italy in the first seven months of 2021, new data has show...

IRI Names Google's Kirk Perry As Next President And CEO

IRI has announced the appointment of Google executive and CPG advertising leader Kirk Perry as its president and CEO, effective 17 May 2021. Perry succe...

Category Management 4.0: Sharing Data for Revenue Growth

Philippe Humbert and Christoph Knoke from IRI Germany consider some of the endemic problems for category management faced by retailers and suppliers, as we...

The Tipping Point – How AI Can Help Drive Growth In FMCG: IRI

FMCG consumers are less engaged and predictable than they have ever been, less loyal than previous generations and more interested in personalised experien...