Tlantic – a multinational company specialized in technological solutions for retailers – is one of the finalists at the World Retail Awards 2014. The event takes place since 2007 and has awarded prizes to projects which recognize innovation, diversity and excellence in the retail sector globally
Tlantic – who devloped Continente App, a BYOD mobile solution for the Supermarkets & hypermarkets of SONAE Group to run on the customers smartphones – is one of only six finalists from around the world, nominated under the category “Customer experience of the year”. This category recognises and awards prizes to retailers from all over the world which present disruptive, innovative multichannel initiatives.
Amongst many other features the Continente App allows customers to benefit from discount coupons without having to have the hard copy version with them, rather they can be browsed and used directly from the Smartphone screen at the POS. The application has many other benefits, such as points & cash balance enquiries, that can be used at the time of purchase.
The World Retail Awards are the only global retail industry awards that recognise and honour retail excellence. Now in their eighth year, the awards are truly established and attract entries from hundreds of retailers from over 50 countries across the world, allowing many international and regional retailers to showcase their "retail excellence" in all segments of the retail industry. They will be held in Paris in September.