Get the app today! Download iPhone App Download Android App

UK Consumers Prioritise Sustainability Practices Of Brands, Study Finds

Published on May 28 2020 10:59 AM in Packaging And Design tagged: Trending Posts / Sustainability / Smurfit Kappa / climate change / Recycling / Paywall / Conscious Consumerism

UK Consumers Prioritise Sustainability Practices Of Brands, Study Finds

A majority of consumers (61%) in the UK expect the brands that they buy from to have clear sustainability practices, a new survey by Smurfit Kappa has revealed.

The Balancing Sustainability and Profitability Survey, conducted among 200 senior executives and 1,500 consumers in the UK, examined the views of businesses and consumers on sustainability.

The study found that 65% of consumers still considered price as a key factor influencing their purchasing decision.

please subscribe or sign in to continue reading

image description

Try European Supermarket Magazine PREMIUM – 30 Day FREE Trial.

A trial subscription gives unrestricted access to all premium site content, app content, weekly email content and European Supermarket Magazine digital edition for a full 30 days. Try it now!

Share on Facebook Share on Twitter Share on LinkedIn Share via Email