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Wal-Mart Brings Its Online Grocery Pickup To Amazon's Backyard

Wal-Mart Stores Inc. plans to open its 1,000th online grocery pickup location in a very strategic location: the Seattle area, hometown of rival Amazon.com Inc.

The brick-and-mortar giant is letting customers in that area order food online and then retrieve items at their local store without leaving their cars.

Google Home

Wal-Mart also will give away Google Home connected devices to the first 250 customers who use the free pickup service, a business that the company has expanded aggressively over the past year.

It’s aiming to counter a push by Amazon Chief Executive Officer Jeff Bezos into the supermarket business. The e-commerce behemoth purchased Whole Foods Market last month and has been building out its grocery delivery offering.

News by Bloomberg, edited by ESM. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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