Tesco To Introduce 'New Supermarket Concept' To Central European Markets
Tesco is planning to roll out a new supermarket concept in Poland, Hungary, Slovakia and the Czech Republic, with ‘four to six branches’ in the largest cities in each country, according to reports.
The as-yet unnamed concept will be rolled out in new locations, however modernisation of existing stores is also being considered.
The new store format will place additional focus on fresh and food to go products, the range will be somewhat reduced, and special attention will be given to product ‘islands’ promoting particular segments.
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