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Tesco Plans to Expand Online Shopping Across Europe

By square1
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Tesco Plans to Expand Online Shopping Across Europe

Tesco's incoming chief executive, Philip Clarke, has revealed that he wants to roll out the company's internet shopping services in China, the Czech Republic and Poland. The company plans to start trading online in an indeterminate number of cities in Poland next year, followed by Prague and then Shanghai.

Clarke revealed his plans in the Financial Times, whom he told "I want Andy [Higginson, head of retailing services] to help put internet retail into more markets. I don’t think you can afford to say it's all sequential, build out a store network and then do the internet."

Clarke is scheduled to take over from Sir Terry Leahy as chief executive of the British supermarket chain in early 2011. (22 Sept)© 2010 - ESM: European Supermarket Magazine

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