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Consumer Goods

Carrefour-PepsiCo Dispute Sheds Light On Key Role Of Retailers' Ad Business

Carrefour-PepsiCo Dispute Sheds Light On Key Role Of Retailers' Ad Business

Carrefour and PepsiCo's just resolved three-month price dispute has shed light on a new aspect of such negotiations which is changing the relationship betw...

Target Shopper Data, Streaming TV Ads Are Key To Its Sales

Target's retail media unit, a business through which it creates and sells ads, grew more than 20% in its fiscal year ended 3 February, Target CEO Brian Cor...