Fruit and Vegetables: latest news, insights and analysis | ESM Magazine

Shoppers Buy More Fruit And Vegetables On Promotion, IGD Trial Shows

The portion of fruit and vegetables sold increased by 78% when available at a reduced price, initial data from a trial conducted in Sainsbury’s by IG...

Albert Heijn To Offer More Dutch-Produced SKUs

Albert Heijn is set to increase the number of Dutch-produced fresh SKUs in its stores, adding to its already existing offer of 100% homegrown milk, cheese,...

Aldi Belgium To Ensure Efficient Water Use In Fruit And Vegetables Production

Aldi Belgium is introducing stricter rules for suppliers on the use of water when growing fruit and vegetables. The discounter wants to use wa...

Albert Heijn To Phase Out Plastic Bags For Fruit And Vegetables

Albert Heijn has announced that it plans to phase out plastic bags for loose fruit and vegetables by the end of this year. The initiative will...

Dutch Retailer Plus Launches Premium Fruit And Vegetables Range

Dutch retailer Plus has introduced a new range of premium, seasonal fruit and vegetables under the brand Smaakselectie (Taste Selection). The super...

Asda Trials Reusable Bags For Fruit And Vegetables

UK retailer Asda has announced that it will offer reusable bags in nine UK supermarkets as part of a pilot project aimed at reducing the use of plastics....

Freshfel Europe Supports EU’s Decision To Revise Trade Strategy

Freshfel Europe, a body that represents fresh produce trade across the continent, has welcomed the EU’s decision to revise its strategy aimed at...

Coronavirus Spreads Among Fruit And Vegetable Packers, Worrying US Officials

From apple packing houses in Washington state to farm workers in Florida and a California county known as 'the world's salad bowl,' outbreaks of the novel...