BAT Says 'Great Progress' Being Made In New Technologies

By Steve Wynne-Jones
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BAT Says 'Great Progress' Being Made In New Technologies

British American Tobacco (BAT) has said that 'great progress' has been made in terms of bringing alternative tobacco heating products and e-cigarettes to consumers, in its annual Science and Technology Report 2017/18.

The company said that the report 'captures the rapid evolution of tobacco science and highlights BAT’s world-class alternatives to smoking', as well as reinforcing the company's commitment to providing open and transparent communications.

Next Generation Products

The report, which is available at, highlights the group's 'Next Generation Products' portfolio, which includes vapour products such as e-cigarettes, tobacco heating products (THP) and oral tobacco and nicotine products.

“This is our third science and technology report and illustrates great progress in bringing new technologies from concept to consumers, supported by the most advanced science programme we have ever had, demonstrating the harm reduction potential of these new products," said Chris Proctor, chief scientific officer at BAT.

The report also highlights the plate-based technology featured in the new Vype iSwitch product, developed by BAT.


A previous edition of the BAT Science and Technology Report, from 2015, won the ‘Most Impressive Public Service Initiative’ award at the 2016 Global Tobacco and Nicotine Forum (GTNF) conference in Brussels.

© 2018 European Supermarket Magazine – your source for the latest retail news. Article by Stephen Wynne-Jones. Click subscribe to sign up to ESM: The European Supermarket Magazine


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