Subscribe Login
DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5
Drinks

Heineken Replaces Chief Financial Officer After Savings Plan Launch

Heineken NV, the world's second largest beer maker, said on Monday it will replace its chief financial officer as it continues with an overhaul of its leadership and embarks on a major cost-saving plan.

Laurence Debroux, who took up her role in 2015, will step down after the Dutch brewer holds its annual shareholder meeting on 22 April, and be succeeded on 1 June by Harold van den Broek, currently head of hygiene at Reckitt Benckiser.

The new chief financial officer will focus on returning operating profit margins to pre-pandemic levels by 2023. The company has already detailed its 'Evergreen' plan to save €2 billion and cut about 8,000 jobs.

'Fresh External Perspective'

"He has led large scale business transformations, has decades of consumer goods experience and brings fresh external perspective," Heineken CEO Dolf van den Brink said of Van den Broek.

Heineken shares were 1.2% higher at €88.20 at 11:00 GMT. They have been among the hardest hit in the drinks sector due to coronavirus restrictions in Europe, where Heineken is the biggest brewer, and production shutdowns in major markets Mexico and South Africa.

Since it was announced in February 2020 that long-time Heineken employee Van den Brink would become CEO, seven new faces have joined the company's 11-person executive team. Van den Broek will be the eighth.

The brewer of Heineken, Sol and Tiger lager has also appointed new heads of its Europe and Asia Pacific divisions - the latter of which was run by Van den Brink before he assumed the CEO role in June last year - and new chief commercial, people, corporate affairs, supply chain and digital officers.

Only its presidents for the Americas and for Africa, the Middle East and Eastern Europe have remained.

News by Reuters, edited by ESM. Click subscribe to sign up to ESM: European Supermarket Magazine.

Stay Connected With Our Weekly Newsletter

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our Terms & Conditions and Privacy Policy
Enjoy unlimited digital access for 30 days
Get exclusive access to the latest grocery retail & FMCG news, interviews with industry leading executives, and expert analysis on the trends shaping the sector today
Enjoy unlimited digital access for 30 days
Enjoy unlimited digital access for 30 days
Get exclusive access to the latest grocery retail & FMCG news, interviews with industry leading executives, and expert analysis on the trends shaping the sector today
Enjoy unlimited digital access for 30 days