World Cup

UK Retail Sales Fall As Cost-Of-Living Crisis Bites

British retail sales slid unexpectedly in November, despite the soccer World Cup and the Black Friday sales promotions, a potential indication of the stres...

10 Things For Retailers To Consider Ahead Of Christmas 2023

While the lifting of COVID-19 restrictions means that this year's festive season has an element of normality about it, the cost-of-living crisis means that...

REWE Suspends Contract With German Football Association Over Armbands Row

Retailer REWE Group has suspended its sponsorship of the German Football Association (DFB) after FIFA cracked down on players wearing 'OneLove' armbands in...

Most Brands 'Priced Out' Of World Cup Sponsorship, Study Finds

With an average price tag of more than $63 million (€61.3 million), most brands have been 'priced out' of sponsorship of this year's World Cup, a stud...

Banning Alcohol From Sale At World Cup Stadiums Could Prove Costly For FIFA

The eleventh-hour decision by Qatar authorities to ban the sale of alcohol from stadiums at this year's World Cup is unlikely to go down well with supporte...

11 World Cup Ads To Whet Your Appetite For Qatar 2022

With the Qatar World Cup just around the corner, here are some stand-out retailer and consumer goods advertising campaigns launched ahead of this year's to...

Dutch Retailer Jumbo 'Deeply Regrets' World Cup Advert

Dutch retailer Jumbo has pulled its World Cup 2022 advert from the screens, saying it 'deeply regrets' running the commercial, which featured dancing const...

Carrefour Rejects Claims It Plans To 'Boycott' Qatar World Cup

Carrefour has said that reports that it plans to boycott the upcoming football World Cup in Qatar are 'fake news' and 'groundless', with the retailer addin...