Auchan France has announced plans to invest a €1 billion into its network of hypermarkets, with the majority of the funding to be assigned for the renovation of already existing stores, RetailAnalysis.IGD.com reports.
The intention was revealed to the media by Vianney Mulliez, chairman of the grocer, at the unveiling of a 12,000-square-metre hypermarket in Meaux, north-east Paris.
The €1-billion investment is over 50 per cent greater in cost than original estimates suggested it would be. The work will take place between now and the end of 2017.
Much of the store modernisation will involve wifi installation, on-shelf digital-ordering units and digital signage.
© 2015 European Supermarket Magazine – your source for the latest retail news. Article by Peter Donnelly. To subscribe to ESM: The European Supermarket Magazine, click here.
