Swiss food firm Bell Food Group has named Marco Tschanz as its new chief executive officer, effective 1 June 2024.
He will also serve as the head of the Bell Switzerland business area, the company noted.
Tschanz (pictured) will succeed Lorenz Wyss, who has decided to retire in June of next year after 13 years at the helm.
Wyss spearheaded Bell Food Group's journey to establish itself as one of the top names among food manufacturers in Europe.
During his tenure, the company's sales revenue surged from CHF 2.5 billion (€2.6 billion) to more than CHF 4.3 billion (€4.6 billion), while the workforce expanded to more than double its original size.
Marco Tschanz
Tschanz is an experienced professional who joined the Swiss company in 2014 as chief financial officer and a member of the group executive board.
In 2019, he stepped in as the head of the Bell International unit, and in 2022, he concurrently took on the management of the Eisberg business segment.
Commenting on his new role, Tschanz said, "The Bell Food Group is a successful company with a strong business model. I'm looking forward to continuing to work on our success story, spanning more than 150 years, with the support of a strong team and more than 13,000 committed and competent employees."
Under Tschanz's leadership, Bell International executed a strategic repositioning, leading to the continued revival of this business segment.
The initiatives included, among others, launch of the fresh convenience product range in the Austrian market and the strategic positioning of Eisberg products in Eastern Europe.
Joos Sutter, chair of the board of directors stated, "Marco Tschanz has an impressive track record with the Bell Food Group, both at the operational and strategic levels."
Eisberg Business
Elsewhere, Bell Food Group has appointed Mike Häfeli as the head of the Eisberg division, effective 1 January 2024.
Häfeli brings extensive experience in the food industry, with a strong focus on production processes, market development and sales.
He has held a number of managerial positions with the Bühler technology group, and most recently headed the grain quality and supply business in his role as a member of the executive management of the grains and food division.
