Campbell Soup Company has announced the appointment of Valerie Oswalt as the executive vice-president and president of its snacks division, effective 9 March 2020.
She will report to the company's president and chief executive, Mark Clouse and has also been named a member of the Campbell leadership team.
Oswalt has more than two decades worth of experience in the snack food sector.
She held senior roles at large, established companies like Kraft Foods and Mondelēz as well as in fast-growing start-ups, Campbell said in a statement.
'The Right Choice'
Commenting on her appointment, Clouse said, "Having worked closely with Valerie Oswalt in the past, I have seen firsthand her ability to lead large organisations and deliver strong business results.
"I’m confident that she is the right choice, and a great cultural fit, to grow our differentiated snacks portfolio. Her diverse background and cross-functional expertise will be invaluable to our leadership team and our company.”
Most recently, she served as the chief executive of Century Snacks and was responsible for leading the turnaround of the business.
Century Snacks is a privately held trail mix and nut products company that offers a portfolio of more than 400 branded, private-label and commercial products.
Before joining Century Snacks, she was the president of Mondelēz's North American Confections business, which includes brands such as Oreo, Cadbury, Trident, Halls and Sour Patch Kids.
Oswalt said she was excited about her new role and added, "The company’s snacks division has delivered impressive growth, and I look forward to working alongside this team and leading this business as we accelerate its momentum."
In 2019, Campbell Snacks generated approximately $3.8 billion in net sales, driven by the strong performance of its brands, which include among others, Goldfish, Milano, Pepperidge Farm, Snyder’s of Hanover, Lance, Kettle Brand, Cape Cod, Snack Factory Pretzel Crisps and Late July.
© 2020 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: European Supermarket Magazine.