Mondelēz International Announces Winners Of ‘Future of Snacking’ Awards

By Dayeeta Das
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Mondelēz International Announces Winners Of ‘Future of Snacking’ Awards

Mondelēz International’s global innovation and venture hub, SnackFutures, has recognised two start-ups for their 'innovative snacking solutions to help support a healthier planet', according to the company.

The announcement was made at the Seeds & Chips annual global innovation summit in Milan.

Sustainable Snacking

The awards to acknowledge sustainable snacking form part of Mondelēz International's SnackFutures mission: to create snacks that are 'good for people and kind to the planet'.

According to Mondelēz International, the start-ups were asked to create solutions that could achieve a more sustainable food system in areas such as food waste reduction, sustainable sourcing and packaging, alternative ingredients, circular and regenerative snack solutions and emerging technologies.

Two start-ups were selected, among the six finalists, as the winners of the first SnackFutures 'Future of Snaking' pitch competition.


The Winners

Denmark based start-up Kaffe Bueno upcycles spent coffee grounds from industrial coffee waste by transforming them into nutritious ingredients used in foods and wellness products.

The second winner, In-Code Technologies, helps create edible, in-product traceability markers designed to improve food safety and increase consumer trust in the food supply, according to Mondelēz.

“Sustainability is an innovation priority for SnackFutures because it’s what consumers want." said Brigette Wolf, head of SnackFutures Innovation.

"We’re committed to growing our business and making our snacks the right way, with positive impact for people and planet,” she added.


Innovation Acceleration

Mondelēz International said that both Kaffe Bueno and In-Code Technologies will receive the opportunity to participate in an innovation acceleration workshop alongside Mondelēz International experts.

“Being part of this experience was extremely valuable as it allows us to share, and get input, on our ideas for business from global companies like Mondelēz International, which have the expertise and willingness to help us make a bigger impact on the world,” said Juan Media, co-founder of Kaffe Bueno.

“The exposure and visibility is really important for start-ups who don’t have large resources to raise awareness about the new types of technologies that can help advance a safer, more sustainable food system,” added Joe Tilley, founder of In-Code Technologies.

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Helen Galgey. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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