UK Shopper Numbers Rise Despite Lockdown Measures

By Dayeeta Das
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UK Shopper Numbers Rise Despite Lockdown Measures

The number of people heading out to shops across Britain rose by 7% in the week to 13 March from a week earlier, the seventh rise in eight weeks despite a national lockdown, market researcher Springboard has said.

Shopper numbers, or footfall, climbed 5.7% on UK high streets, was up 6.9% at retail parks, and up 9.8% at shopping centres.

The higher numbers were possibly the result of parents of school age children having some additional time to shop following a widespread return to schools on 8 March, Springboard said.

'Pent Up Demand'

"The steady increase in visits to high streets and shopping centres delivers further evidence of the degree of pent up demand amongst consumers to return to stores," said Diane Wehrle, insights director at Springboard.

England entered a third national lockdown on 4 January to stem a surge in COVID-19 cases that threatened to overwhelm the health system.


The rules in England closed schools to most pupils, people were told to work from home where possible, and all hospitality and non-essential shops were closed. Scotland, Wales and Northern Ireland imposed similar measures.

Some essential shops such as food outlets and home improvement retailers were allowed to remain open.

Pandemic Roadmap

Last month, Prime Minister Boris Johnson announced a roadmap out of the latest pandemic-related lockdown.

Schools in England reopened for in-person lessons last week and non-essential shops are scheduled to open again on 12 April.


Springboard said footfall across Britain was still 52.7% lower than during the same week last year.

News by Reuters, edited by ESM. Click subscribe to sign up to ESM: European Supermarket Magazine.

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