Consumer Goods: latest news, insights and analysis | ESM Magazine

Trade Spend Funds Management: Balancing Control and Agility

Given that trade spend is often a more significant expense than traditional marketing, accounting for anywhere from 15% to 25% of a consumer goods company&...

Price Rises Slow, But Packaged Goods Makers Struggle To Win Shoppers Back

Packaged goods makers including Unilever and Nestlé disappointed investors with weak third-quarter sales volumes, but that could change in the...

Kimberly-Clark Boosts Profit Target For Third Time As Price Hikes Pay Off

Kimberly-Clark lifted its annual profit forecast for the third time this year after its quarterly profit beat estimates, backed by higher prices and resili...

Coca-Cola Bets On Steady Demand, Higher Pricing To Lift Forecasts

Coca-Cola Co raised its annual sales and profit forecasts for a second time this year, riding on resilient demand from consumers for its sodas, juices...

Procter & Gamble Tops Quarterly Profit Estimates On Pricing Boost, Resilient Demand

Procter & Gamble's quarterly sales and profit topped market expectations, helped by steady demand for its personal care products and cleaning supplies...

PepsiCo Bets On Price Hikes To Raise Annual Profit Forecast Again

PepsiCo raised its annual profit forecast for a third time this year, as the company banks on the multiple price increases it undertook across its major ma...

Danone And Nestlé Fight For Key French Market As Pressure To Cut Prices Grows

The world's biggest packaged food maker Nestlé and dairy giant Danone rely on France for revenue more than any other country in Western Europe, rais...

Diageo Appoints Sally Grimes As CEO Of North American Unit

Diageo has announced two new appointments at its North American unit as the spirits giant seeks to consolidate its leadership team to explore further growt...