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Direct-to-Consumer

Big Brands Embrace Direct-To-Consumer – A Sign Of Things to Come? Analysis

Big Brands Embrace Direct-To-Consumer – A Sign Of Things to Come? Analysis

While major food brands and the grocery channel have been fundamentally aligned since the dawn of modern retail, changes to the consumer landscape have led...

Brands Rowing In Behind D2C Can Benefit From Premiumisation, Says Analyst

The direct-to-consumer (D2C) channel offers food manufacturers the opportunity to develop personalised, premium products, a leading retail analyst has said...