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The Pringles Merry-Go-Round Underscores The Iconic Snack Brand's Allure

As the old Pringles advertising catchphrase goes, 'once you pop, you can't stop'. Even if you're not quite sure which company is doing the 'popping'.

Food Giant Mars Exploring Acquisition Of Kellanova, Sources Say

Packaged food giant Mars, whose candy brands include M&M's and Snickers, is exploring a potential acquisition of Kellanova, maker of snacks such as Che...

What Leadership Qualities Are Necessary To Head Up A FMCG Spin-Off?

With corporate spin-offs common among multinationals in FMCG as well as other sectors, the CEO of a new business must be willing and able to take the brand...

Sustainable Food Brands – Ranked

ESM explores the leading food brands based on their Sustainability Perceptions Value, as reported by Brand Finance.

Coca-Cola The Best Performing FMCG Brand In 'Best Global Brands' Report

The best-performing FMCG brand on Interbrand's annual 'Best Global Brands' list is Coca-Cola, which places eighth with a brand value of $58 billion (a 1% r...

Top 100 Most Valuable Food Brands Revealed: Brand Finance

Nestlé is the most valuable food brand in the world, with an 8% increase in value to $22.4 billion (€20.52 billion) according to a new report f...

Kellogg Snack Business To Be Named 'Kellanova' After Cereal Unit Spin-Off

Kellogg Co's global snacking business will be called 'Kellanova' following the spin-off of its North American cereal unit, the packaged food giant said, as...

Kellogg's Takes Britain To Court Over New Sugar Rules

US food company Kellogg's is taking the British government to court over new rules that would stop some of its breakfast cereals being displayed prominentl...