Discover The Vegan Brands And Products Driving The Free-From Sector At FFF&HI

By Steve Wynne-Jones
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Discover The Vegan Brands And Products Driving The Free-From Sector At FFF&HI

Free From Functional & Health Ingredients (FFF&HI), Europe’s leading innovation platform for the free-from industry, is showcasing a dedicated vegan conference programme at Gran Via Fira de Barcelona on 28 and 29 May 2019.

Making an Impact

One of the fastest-growing free-from categories, the plant-based revolution is receiving increased attention in all mainstream retail and foodservice channels.

Meat substitutes grew by 451% in the European market in the four years to February 2018. Reflecting the dominance of this market, almost 40% of all free-from food exhibitors at the show are vegan producers or traders.

A Collaborative Platform

Organised with new partners to FFF&HI 2019, ProVeg International and Union Vegetarian Española (UVE) will host a dedicated V-Label Area showcasing vegan certified brands.

More producers than ever are looking to nutritious alternatives to meat and dairy, bringing together science and plant-based ingredients to develop authentic flavours and texture.


Industry Insight

ProVeg International and Unión Vegetariana Española (UVE) will curate a series of seminar sessions, providing the latest insights and analysis on plant-based solutions and upcoming vegan trends. Highlights include:

  • A rich harvest: the plant-based market is blooming
  • More than vegan! Labelling and assessment for vegan products
  • Cashing in on plant-based products

“Value sales within the meat-free market are forecast to increase by 44% by 2023, to reach £1.1 billion,” says Ronald Holman, event director. “To reflect the enormous potential of this market, FFF&HI is partnering with ProVeg, a leading international food awareness organisation, tackling the urgent problem caused by our food choices.

“This focus on the evolving vegan market will enable visitors to discover the product segments that are characterised by strong growth and high returns, as well as providing an opportunity to seek expert advice from leading professionals within the industry.”

Major Event

Up to 4,500 visitors, including international trade buyers, 350 producers, manufacturers, and key global industry figures, are expected over the two days in Barcelona.


In addition to the extensive vegan programme, the exhibition additionally covers a further four key areas:

  • Free-From: gluten, dairy, lactose, egg, sugar, allergens
  • Natural/Organic: free from chemicals, free from GMO, Fair Trade, free from pesticides, sustainable, and 100% natural ingredients
  • Functional: vitamins, nutritional and food supplements, sports nutrition, protein, dietary supplements, and many more nutritional and superfood products
  • Ingredients: aligning retail and food technology to develop new free-from and functional products

The new show format includes a wide range of dedicated features that enable visitors to maximise their visit to Barcelona. A further three conference programmes deliver a packed schedule of keynote talks and seminars.

Delegates can also arrange tailor-made one-to-one or roundtable networking meetings at the Meet the Expert and International Matchmaking sessions, where they can secure face-to-face meetings with potential commercial and strategic partners.

Pre-registration is now open. This includes a social-network function, which encourages visitors to connect with their peers through Twitter, LinkedIn or Facebook in advance of the show.


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