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L’Oréal Announces Measures To Fight Coronavirus Pandemic In Europe

L’Oréal has announced a series of measures to support those who are at the front-line in the fight against the coronavirus outbreak in the continent.

Garnier will supply free-of-cost hand sanitisers to all European food distribution companies so that employees who are working to ensure continuous supplies of essentials can protect themselves from infection, L’Oréal said.

The cosmetics giant will ramp up production of hand sanitisers, which commenced last week, to meet the needs of French and European health authorities.

La Roche-Posay, a subsidiary of L’Oréal, will supply hand sanitisers to all partner hospitals, care homes and main partner pharmacies in Europe, it added.

'Unprecedented Crisis'

Chairman and CEO of L’Oréal, Jean-Paul Agon, commented, “In this unprecedented crisis, it is our responsibility to contribute to the collective effort in every way possible.

“Through these actions, L’Oréal expresses our recognition, our support and our solidarity towards those who are demonstrating extraordinary courage and selflessness in their efforts to combat this pandemic.”

The L’Oréal Foundation will donate €1 million to its partner non-profit organisations, which help the needy in accessing recommended precautions against the virus, combating the disease and withstanding the consequences of the epidemic.

The company will also supply hygiene kits comprising shower gel and shampoo and hand sanitisers for social workers, volunteers, and beneficiaries.

© 2020 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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