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A-Brands

Mars Halts Supply Of Pet Food To Tesco

Mars Inc has stopped supplying some pet care products to Britain's Tesco, less than a week after US packaged foods company Kraft Heinz pulled several brands from its shelves.

European retailers are locked in extended price negotiations with giant food companies as they fight to retain shoppers and protect their profits.

Britain's largest supermarket chain said the impacted products were limited to Mars' pet care brands and that it hoped to resolve the issue soon.

Read More: From Coffee To Ketchup, Retailers Seek Price 'Shields' As Inflation Runs Riot

'Unjustifiable Price Increases'

"With household budgets under increasing pressure, now more than ever we have a responsibility to ensure customers get the best possible value, and we will not pass on unjustifiable price increases to our customers," a Tesco spokesperson told Reuters.

Bloomberg had earlier reported the pause in supply of the pet care brands, Whiskas and Pedigree, while adding that the company's chocolate and confectionery products will remain on Tesco's shelves.

Read More: FMCG Prices Up By 6.9% Across Europe: NielsenIQ

Kraft Heinz last week had stopped supplying some products to Tesco, which resisted charging its customers higher prices for them at a time of surging inflation.

Mars did not immediately respond to Reuters request for comment.

In June of this year, Mars Petcare announced that 96% of fish used in its pet food recipes come from sustainable sources, up from 81% last year.

News by Reuters, edited by ESM – your source for the latest A-Brands news. Click subscribe to sign up to ESM: European Supermarket Magazine.

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