Finland’s K Group Unveils Ethical Roadmap For Artificial Intelligence
Finland’s K Group has unveiled a series of ‘ethical principles’ governing the use of artificial intelligence (AI) in its shopping channels, following the rollout of a number of convenient and individually-tailored services that utilise AI technology.
K Group said that it was making the move in order to ensure the ‘best interests and needs of [its] customers come first’, amidst the increasing use of AI technology in the retail channel.
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