Lidl: latest news, analysis and trading updates | ESM Magazine

Lidl Portugal Expands Canned Tuna Private Label Offer

Lidl Portugal has signed a new agreement with Azores-based Fábrica de Conservas Sta. Catarina for the production of a new canned tuna private label...

Lidl Germany Unveils GMO-Free Private Label Milk

Lidl Germany has announced that all its Milbona own-brand milk is now GMO-free. The retailer, which has placed the ‘Ohne Gentechnik’ (GMO-fr...

Lidl Sun Lotion Rated Best In Consumer Test

Lidl Germany’s private label sun cream ‘Cien Sun - Sun Lotion Classic’ has placed first in a consumer test for the second consecutive yea...

Lidl France Launches Trial Rollout Of Makeup Products

Approximately 30 Lidl supermarkets in the Paris region will trial a range of makeup products under the retailer’s private label brand Cien. The di...

Lidl Germany Announces GMO-Free Milk Pledge

Lidl Germany has pledged that all of its Milbona own-brand milk will be GMO-free from July of this year. With the move, Lidl said that it is "...

Private Label Pushes Lidl’s Growth In Croatia

German discounter Lidl is celebrating ten years in Croatia with preliminary results that indicate growth in all segments during 2015. Lidl currently has...

IPLC Reveals Quality Disparities Between Budget Private Label And Competitors

International Private Label Consult (IPLC) has revealed a significant disparity between the quality of budget private-label products and their name-brand,...

Billa Discounts 200 Private Label Products In Croatia

Billa has discounted the price of products sold under its private label brand Clever in Croatia, in a move being seen as an attempt to challenge Lidl, curr...