Private Label

PLMA 'World of Private Label' Kicks Off In Amsterdam

By Steve Wynne-Jones
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PLMA 'World of Private Label' Kicks Off In Amsterdam

The annual PLMA 'World of Private Label' event takes place today and tomorrow (24-25 May) at the RAI Amsterdam in the Netherlands.

PLMA World of Private Label is the biggest showcase of private label innovations and new product development in the world. This year's event is likely to welcome over 12,000 people from 115 countries, and feature 2,400 exhibiting companies from over 70 countries.

Organised by the Private Label Manufacturers’ Association, the event brings together retailers and manufacturers to help them find new products, make new contacts, and discover new ideas that will help their private-label programmes succeed and grow.

The results of the PLMA Salute To Excellence Awards have been presented, with Irish retailers leading the charge.

ESM: European Supermarket Magazine will be reporting from the event over the course of the two days, so keep an eye on our Twitter feed for the latest updates.



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