Enter The European Private Label Awards - DEADLINE EXTENDED

By Steve Wynne-Jones
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Enter The European Private Label Awards - DEADLINE EXTENDED

The entry window for the 2024 European Private Label Awards has been EXTENDED to 24 October. If you think that your private-label offering is among the best in Europe, make sure that you log on to and register your entry today.

The awards are open to retailers and suppliers operating in the European grocery retail landscape and acknowledge excellence in store brand innovation.

Award Categories

There are 17 different award categories to enter, including Ambient Grocery, Beverages (Alcoholic), Beverages (Non-Alcoholic), Breakfast Products, Confectionery, Convenience Foods/Food To Go, Dairy Products, Free-From Foods, Frozen Food, Meal Accompaniments, Meat & Seafood, Non-Food (Household), Non-Food (Personal Care), Snacking Products, Sauces & Condiments, Tea, Coffee & Hot Drinks, and Vegetarian & Vegan.

In addition, all entries will be considered for inclusion in four overall cross-category awards: Innovative Product of the Year, the Packaging Excellence Award, Sustainable Product of the Year, and the Taste Excellence Award.


More information on the awards and the judging process can be found here.

A Celebration Of Private Label

Last year’s competition welcomed a record number of entries, with retailers and suppliers from France, Germany, Spain, Italy, Portugal, Norway, Belgium, the Netherlands, Sweden, Denmark, Iceland, Finland, Austria, Hungary, Türkiye and several other countries participating, with market-leading private-label products.

Ensure that your private label gets the recognition that it deserves. Enter today! For details on how to enter, visit Alternatively, click here to contact the ESM editorial team for more information.

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