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John Lewis Tests 'Click And Collect' Service With Co-op

By Dayeeta Das
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John Lewis Tests 'Click And Collect' Service With Co-op

Waitrose & Partners' parent John Lewis & Partners is testing a 'click and collect' service in Co-op food stores in the UK.

The move is part of John Lewis & Partners’ strategy to reach more customers by leveraging its supply chain.

Partner and head of customer fulfilment operations for John Lewis & Partners, Eva Cullen, said, "We are always looking for new ways to [offer] more convenience to our customers [...], and the success of this trial would present the opportunity to roll out the service to more shops."

The Trial Phase

The pilot project was initially launched for Co-op employees in its Manchester support centre store.

The service will be extended to five Co-op food stores by the end of the month, Co-op said in its statement.

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These include stores in Piccadilly railway station in Manchester, Trent Bridge in Nottingham, Lordship Lane in East Dulwich, Westhorne Avenue in Eltham, and Hither Green in London.

Next-Day Delivery

New and existing customers will gain access to next-day Click & Collect service in areas where the John Lewis Partnership has a lower store count.

Mark Pettigrew, Co-op Director of Innovation and Format, said, "It is all about developing ease, convenience, and choice for today’s time-pressed shopper."

"Innovations and new technologies are driving a number of initiatives and creating value in our communities through increased offers and services for our members and customers," he explained.

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: European Supermarket Magazine.

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