Get the app today! Download iPhone App Download Android App

Portugal Sees 4% Growth In Beer Sales In Retail Channel

Published on Aug 21 2018 12:00 PM in Drinks tagged: Beer / Portugal / Drinks / Nielsen / Paywall

Portugal Sees 4% Growth In Beer Sales In Retail Channel

Beer sales in the retail channel in Portugal reached €1.09 billion in the year ending April 2018, representing 4% growth in value terms, according to a study published by Nielsen.

More than 40% of the beer was consumed in the period between June to September. This was mainly due to weather conditions, holiday season, popular festivals and the increased presence of tourists.

The study also found that beer accounts for more than 5% of the total sales in grocery stores. The growth of consumption in households reflects greater penetration of the channel and increased purchase frequency.

please subscribe or sign in to continue reading

image description

Try European Supermarket Magazine PREMIUM – 30 Day FREE Trial.

A trial subscription gives unrestricted access to all premium site content, app content, weekly email content and European Supermarket Magazine digital edition for a full 30 days. Try it now!

Share on Facebook Share on Twitter Share on LinkedIn Share via Email