Bottler Coca-Cola Europacific Partners (CCEP) has announced plans to invest more than €40 million to boost its reusable packaging capabilities in Germany.
The investment will be used to set up a new filling line in Lüneburg, Northern Germany, and a new packaging machine for glass bottles in Mönchengladbach, West Germany.
The initiative will boost CCEP’s plans to expand the availability of drinks sold in returnable glass bottles.
With the use of glass bottles expected to grow across Germany over the coming years, this investment will help to drive progress on sustainability ambitions while meeting market demand, CCEP noted.
In 2019, CCEP introduced a new one-litre glass bottle for Coca-Cola and Coca-Cola Zero Sugar in Germany.
Reusable Packaging
CCEP believes that the new filling line in Lüneburg will help reduce carbon emissions from packaging operations by reducing the distance between its production line to end consumers in the North of Germany.
Over the past three years, the company has invested around €130 million in reusable packaging, such as new filling systems, components, and reusable containers.
It also aims to generate jobs in the region, with the Lüneburg plant scheduled to become operational by the summer of 2024.
CCEP has pledged to achieve net zero by 2040 and reduce emissions across its value chain by 30% by 2030 as part of its sustainability action plan, This is Forward.
The investment in refillable solutions is one of the measures implemented by the company in its efforts to eliminate packaging waste and reduce its carbon footprint.
© 2023 European Supermarket Magazine – your source for the latest packaging news. Article by Dayeeta Das. Click subscribe to sign up to ESM: European Supermarket Magazine.
