Coop Sweden has announced that it has added delivery slots for elderly online shoppers to ensure that everyone has access to food during the coronavirus crisis.
The retailer has allotted specific delivery slots for shoppers above the age of 70 from 24 March.
It will allow the elderly to order online and have groceries delivered to their doorsteps.
Following the coronavirus outbreak, the company has witnessed a significant increase in online orders, which has resulted in longer than usual waiting periods for delivering orders.
Chief executive of Coop Sweden, Magnus Johansson, said, “We are in a situation that is difficult for all of us, but especially those belonging to one of the risk groups. By [offering dedicated slots] to seniors in our online store, we are making it easier for that group to buy food without risking their health.”
The company has also offered the option to leave the goods outside the customers’ houses and introduced digital receipts for deliveries to minimise the risk of infection.
© 2020 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: The European Supermarket Magazine.
