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Retail

NATEXPO: First Major Event For The Organic Sector After COVID-19 Crisis

By Dayeeta Das
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  • NATEXPO will be one of the first major events for organic professionals after the outset of the COVID-19 crisis.

    Scheduled for 21 and 22 September this year, the event in Lyon will be an opportunity to take stock of a new situation, which has boosted the sales of organic products in France.

    At a time when the French have increased the number of meals they enjoy at home, many have opted for organic ingredients for cooking purposes.

    In supermarkets, sales jumped by 63% in value in the first week of lockdown compared to the same period in 2019, even surpassing the growth registered by conventional products by 23 percentage points.

    In specialist organic stores, the average basket size also increased significantly over the period, by around 55%, according to a recent survey initiated by BioLineaires & Ecozept, supported by Natexbio & Synadis Bio in partnership with Biopanel.

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    Locally produced organic products have often been less prone to out of stocks, allowing retailers to fulfil requirements at short notice.

    Faced with the constraints of lockdown, organic retailers have also displayed great agility in adapting and providing new services to make life easier for their customers.

    Nearly a third of the organic stores set up distance-selling systems such as click and collect, home delivery, and sample baskets.

    To date, nearly 600 exhibitors have confirmed their presence at this unmissable event for players in the French and European organic market.

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    NATEXPO is anticipating more exhibitor registrations and hopes to welcome 680 exhibitors and more than 10,000 visitors.

    The organisers will be implementing all the required security measures to ensure the safety and comfort of visitors to the event.

    For more information, visit www.natexpo.com.

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