Subscribe Login
DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5
A-Brands

L’Oréal Growing E-Commerce Platform After Strong Online Sales

L’Oréal has outlined plans for the large-scale development of its online platform, which it predicts will grow exponentially in importance during the coming years, LSA-Conso.fr reports.

Jean-Paul Agon, CEO of the multinational beauty firm, said that it is in the process of changing to become a top-class online company, while remaining a supplier to bricks-and-mortar retailers worldwide.

He explained that during the first nine months of 2015, the revenue generated by L’Oréal online was as large as revenue in the fifth most important country in which it trades.

In China, 20 per cent of L’Oréal's sales now come from its E-Commerce channel, and overall, the company’s online sales are worth over one billion euro annually, Agon stated.

"14 per cent of overall revenue comes through the online platform," he added.

L’Oréal’s annual results will be published on February 12.

© 2016 European Supermarket Magazine – your source for the latest retail news. Article by Peter Donnelly. To subscribe to ESM: The European Supermarket Magazine, click here.

Stay Connected With Our Weekly Newsletter

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our Terms & Conditions and Privacy Policy
Enjoy unlimited digital access for 30 days
Get exclusive access to the latest grocery retail & FMCG news, interviews with industry leading executives, and expert analysis on the trends shaping the sector today
Enjoy unlimited digital access for 30 days
Enjoy unlimited digital access for 30 days
Get exclusive access to the latest grocery retail & FMCG news, interviews with industry leading executives, and expert analysis on the trends shaping the sector today
Enjoy unlimited digital access for 30 days