Amazon Earned €581 Per Second In 2023, Study Finds

By Steve Wynne-Jones
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Amazon Earned €581 Per Second In 2023, Study Finds

Online giant Amazon earned $636 (€581) per second last year, new data on the global e-commerce market has found, more than its Chinese rivals Alibaba and Pinduoduo combined.

The data, from, found that the global e-commerce industry was valued at close to $3 trillion (€2.74 trillion) last year, more than the expected 2024 nominal GDP of Canada, Brazil, or Italy.

Alibaba Group earned $430 (€392) per second in 2023, earning $13.8 billion (€12.57 billion) for the full year, while other e-commerce firms were well below this.

Pinduoduo, the Chinese mobile-only marketplace, earned $204 (€185) per second in 2023, or three times less than Amazon. and eBay followed, with net income per second of $107 (€97) and $88 (€80), respectively.

Amazon's Stock Value

As well as having the highest net income of all companies in the e-commerce sector – of $30.4 billion (€27.78 billion) – Amazon added more than $900 billion (€820.82 billion) to its stock value over the past year.


Its market cap was around $960 billion (€874.97 billion) in March 2023, but reached $1.82 trillion (€1.66 trillion) last week, found.

That means that the US e-commerce giant is now worth three times more than the next five largest e-commerce companies combined – Alibaba's stock value is at $183 billion (€166.78 billion), Pinduoduo has a market cap of $146.5 billion (€133.54 billion), and, eBay, and Rakuten follow with $38.9 billion (€35.45 billion), $26 billion (€23.71 billion), and $11.99 billion (€10.93 billion) in stock values, respectively.

A Widening Gap

As states, the big gap between Amazon's and other online players' stock values could become even wider in the future.

While last week, Amazon stock was trading at $175 (€159.63), this could reach more than $200 (€182.15) over the next 12 months.

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