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Moroccan Fresh Produce Sets New Standards In Exports

By Dayeeta Das
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  • Fresh produce from Morocco benefits from the country’s strategic geographical position, as well as multiple competitive advantages, and many of the country’s products have secured leading positions as exports on a global level.

    Thanks to the country’s unique position, resources and environment, Moroccan exports have high traceability, security and respect, in terms of quality requirements.

    By implementing modern production processes, Morocco provides a high-quality and diverse range of produce to Europe that contributes to the well-being and health of everyone.

    The competitive advantages include the following:

    • Thirty years of experience in exporting to the European market allows Morocco to offer fresh produce that meets all EU sanitary standards and deliver it in optimal conditions.
    • Morocco’s sustainable, responsible and eco-conscious approach to agricultural production ensures that it gives the world the best products while caring for the planet and meeting common values.
    • An extensive variety of fresh produce, combined with ensured quality, contributes to making Morocco one of the main export partners of Europe.
    • The quality of all exported Moroccan fresh produce is based on thorough labelling processes, a designation of origin for each product, and registered designations related to their sources.

    In order to promote all the aforementioned competitive advantages and make Moroccan produce more popular, MOROCCO FOODEX conducts a large amount of promotional activities on national and international levels every year.

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    It aims to enhance the image and quality of Moroccan agri-food and maritime products in foreign markets by ensuring Moroccan participation in specialised trade fairs at an international level.

    For more information, visit www.moroccofoodex.org.ma.

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