Domestic Players Dominate The Retail Market In Bosnia And Herzegovina

By Branislav Pekic
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Domestic Players Dominate The Retail Market In Bosnia And Herzegovina

The leading retail chains in Bosnia and Herzegovina all turned a profit in 2022, according to data compiled by Dun & Bradstreet and published by Biznisnfo.

The most profitable retailer last year, the data found, was Tuzla-based Bingo, with a profit of BAM 117 million (€60 million) and total revenue exceeding BAM 1.6 billion (€818 million).

As well as its retail activities, with over 224 outlets, Bingo also owns several companies in the food sector.

Vitez-based Fis placed second with a net profit of BAM 30 million (€15 million), while its turnover amounted to BAM 342 million (€175 million).

The non-food retailer operates 17 stores in 15 cities across Bosnia and Herzegovina.


Food and non-food retailer Robot, from Sarajevo, ranked third. It achieved a profit of BAM 11.5 million (€5.9 million), while turnover amounted to BAM 237.9 million (€121.6 million) from its 34 stores in 27 cities.

Supermarket chain Namex turned a profit of BAM 7.2 million (€3.7 million) on a turnover of BAM 103.9 million (€53.1 million), operating 37 stores across Herzegovina.

Best Of the Rest

Family-owned Yimor, from Domaljevac, was fifth in terms of profit generated, with BAM 5.4 million (€2.8 billion), on sales of BAM 111.2 million (€56.8 million).

The network consists of 51 outlets, of which 22 operate under the Yimor banner and 29 as Mega Diskont.


In sixth place is Travnik-based Best, with profit of BAM 4 million (€2 million), and turnover from its 60 stores across Bosnia and Herzegovina reaching BAM 136.7 million (€69.9 million).

Sarajevo-based Amko Komerc turned a net profit of BAM 3.5 million (€1.8 million) on sales of BAM 116.1 million (€59.4 million). The retailer operates 72 stores in four cities (Sarajevo, Mostar, Konjic and Jablanica).

Elsewhere, with nine stores in Sarajevo, Hoše Komerc had a net profit of BAM 3.3 million (€1.7 million) out of total sales of BAM 80.3 million (€41.0 million).

Rounding of the top 10 are Konzum and Mercator, both part of Fortenova Group (former Agrokor), turning in a profit of BAM 2.4 million (€1.2 million) and BAM 3.5 million (€1.8 million) respectively.


The two were the only foreign companies on the list, in a market nearly completely dominated by local players.

© 2023 European Supermarket Magazine – your source for the latest Retail news. Article by Branislav Pekic. Click subscribe to sign up to ESM: European Supermarket Magazine.

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