Promotions
Irish Grocery Sales Exceed €1.4bn In December: Kantar
Irish grocery sales exceeded €1.4 billion in December, with the average household expenditure on groceries hitting an all-time high of €767 durin...
Don’t Go Cold Turkey On Promotions: Four Rules For Success
Florian Clemens, VP of Media and Analytics at Circana, explores how retailers can maximise the opportunity of a well-planned promotions strategy.
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