Rebranding

Belgian Food Firm Ter Beke Rebrands As 'What’s Cooking?'

Belgium-based food company Ter Beke has rebranded as 'What’s Cooking?' as it marks its 75th anniversary this year.

Czech Food Company I Love Hummus Rebrands As Beavia

Czech food company I love Hummus has rebranded as Beavia, Latin for 'happy journey', and expanded its product portfolio.

JM Health Rebrands As Veranova Following Sale To Altaris Capital Partners

Veranova, formerly known as Johnson Matthey Health, has launched as an independent company following the acquisition by Altaris Capital Partners, LLC from...

Penny Market Rebrands As ‘Penny.’ In Italy

Penny Market Italia has rebranded as 'Penny.' and has introduced a new logo and company image.

Germany’s Globus Rebrands With New Logo And Corporate Design

German retailer Globus has launched a new corporate design and logo, which it says will convey modernity and transparency.

Austria’s Merkur Rebranded To Billa Plus

REWE Group has announced that Austrian retailer Merkur has been rebranded as Billa Plus. The rebranding includes new logos, signs and posters, and has b...

Reckitt Benckiser Tidies Name, Rebrands As Simply Reckitt

Cleaning products maker Reckitt Benckiser Group Plc has announced that it plans to rebrand itself and be known simply as Reckitt, reflecting...

IGD Unveils New Brand Identity

IGD has unveiled a new brand identity that reflects the dynamism of the industry that the organisation sits at the heart of and underpins its commitment to...

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Rebranding

Belgian Food Firm Ter Beke Rebrands As 'What’s Cooking?'

Czech Food Company I Love Hummus Rebrands As Beavia

JM Health Rebrands As Veranova Following Sale To Altaris Capital Partners

Penny Market Rebrands As ‘Penny.’ In Italy

Germany’s Globus Rebrands With New Logo And Corporate Design

Austria’s Merkur Rebranded To Billa Plus

Reckitt Benckiser Tidies Name, Rebrands As Simply Reckitt

IGD Unveils New Brand Identity

Coon's Rebranding Dilemma: Polishing A Brand Name To Stay Out Of Controversy

Poland’s Groszek Rebrands With New Logo

Eurocash Group’s ABC Chain Commences Rebranding Project

Pepsi Max Introduces New Packaging For Flavoured Cola

Pepkor Europe Renamed As Pepco Group

Modern-Expo Commences Rebranding Process

M&S Becomes Markle & Sparkle To Celebrate The Royal Wedding