2 Sisters Food Group Announces Business Transformation Plan

By Dayeeta Das
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2 Sisters Food Group Announces Business Transformation Plan

2 sisters Food Group has announced that it will increase its investment in UK Poultry and Fox’s Biscuits as a part of its business transformation strategy.

Chief executive Ronald Kers said, "Our UK Poultry business will benefit from this further investment [...] with some major investment around automation, marketing, and product innovation."

Other Proposals

The food group has proposed to reduce the number of its UK Poultry sites and develop shorter and more efficient supply chains that will deliver high-quality products and services in a competitive business environment.

It is considering the potential closure of UK Poultry's loss-making Witham processing site in Essex.

"We’re all acutely aware that some of our plans, such as reducing our UK Poultry footprint, brings uncertainty for colleagues, and it is with regret that we have to make such proposals," Kers explained. "But the alternative of doing nothing and hoping for an upturn is not an option."


The company has also commented on recent speculations about the sale of its Matthew Walker Christmas Pudding business.

Kers said, "We are in the early stages of a sale process for Matthew Walker and anticipate strong international interest."

"However, we will only sell at the right time and for the right value and our colleagues would be the first to know if this were to happen," he added.

© 2019 European Supermarket Magazine – your source for the latest retail news. Article by Dayeeta Das. Click subscribe to sign up to ESM: The European Supermarket Magazine.

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