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Bordeaux '17 Is 'Chance to Win Customer Base Back,' Expert Says

Published on Mar 31 2018 10:56 PM in Drinks tagged: Trending Posts / Wine / bordeaux / Vintage / Paywall

Bordeaux '17 Is 'Chance to Win Customer Base Back,' Expert Says

Bordeaux’s 2017 vintage being presented to the global wine trade in early April is a “chance to win the customer base back” following variable wine quality and price turbulence over the past seven years.

That's according to Justerini & Brooks Managing Director Chadwick Delaney.

The renewed success of vintages since 2014, after more challenging harvests in 2011 and 2012 and cold, wet weather in 2013, means the latest wines provide an opportunity for the region’s growers to regain lost business and strike a firmer relationship with those buyers who are returning, he said in a March 26 interview in London.

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