Continente Focuses On Proximity Retail, With 20 New Stores In 2017
Portuguese retail group Sonae MC invested €98.5 million in its Continente store network in 2017, opening 20 new supermarkets and creating 1,080 new jobs.
Significantly, 19 of the 20 new openings were Continente Bom Dia stores - the retailer's neighbourhood format - located within urban communities.
Continente Bom Dia offers a wide product range, consisting of tens of thousands of references, with a special focus on fresh products, preferably from the surrounding region. Inside, the store is designed to look like a traditional market, with separate areas dedicated to bakery, butchery, fish, and fruit and vegetables.
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