Nick Peksa, managing director at Cost Insights Limited, examines how the fate of the raw materials industry in 2018 could be settled by the bounce of a ball - in, or out? This article previously appeared in ESM Issue 1 2018.
At the time of writing, the Australian Open tennis tournament is in full flow, and an unexpected Brit has stunned the national press by making it through to the semi-finals.
With this in mind, the physics behind how the ball moves makes an excellent analogy for what 2018 may hold for the price of raw materials.
