DE4CC0DE-5FC3-4494-BCBF-4D50B00366B5

Germany's Bakeries Burnt By Rising Energy Prices

By Dayeeta Das
Share this article
Germany's Bakeries Burnt By Rising Energy Prices

German bakery owner Peter Hemmerle is expecting his company's annual electricity bill to quadruple to €1.2 million as energy prices have risen since the outbreak of the war in Ukraine.

His Heinz Hemmerle bakery in Muelheim an der Ruhr depends on electricity to run its kneading machines and cooling rooms, while its ovens run on gas, whose price has also rocketed with dwindling Russian imports.

The new electricity bill is due to kick in by the beginning of next year, Hemmerle said, rising from the €300,000 the company was paying before.

Rising raw material prices, such as for sugar, flour, milk and butter, are also weighing on the company, which employs 170 workers and operates 13 bakeries throughout city.

"Then there are the personnel costs, which have to increase so that our employees can also live on their wages," Hemmerle, the bakery co-owner, told Reuters.

ADVERTISEMENT

The company is one of around 10,000 baking firms across Germany sounding the alarm that increased costs can no longer be simply passed on to customers who are already reluctant to buy the staple food with inflation almost hitting 8%.

Number One Staple Food

With a consumption of around 56 kg per household in Germany, bread is the number one staple food in Europe's biggest economy, famously proud of its bread culture and its almost 3,000 bread varieties from pretzels to pumpernickel. The trade has an annual turnover of around €15 billion.

"In the baking trade, many companies are up to their necks in water, they no longer know how to bear the costs," Daniel Schneider, the head of Germany's bakeries association, told Reuters.

In the neighbouring Netherlands, the surge in energy prices is also threatening a wave of bakery closures, industry lobbies warned on Tuesday, while businesses from sectors across the continent have been counting the costs.

ADVERTISEMENT

Schneider said bakeries were trying to optimise their operations and the range of bread they offer. A switch to oil or electricity ovens is also an option but a costly and time-consuming, he added, expecting an increasing number of bakeries to close if energy costs did not drop rapidly.

"The bakery trade, with its regional, decentralised and sustainable food production and systemic relevance for the population, is facing one of the greatest challenges in its history." Schneider said.

Relief Package

Germany's ruling coalition on Sunday announced a €65-billion-relief package to help citizens and companies cope with inflation. Energy-intensive firms will get a total of €3 billion of that relief over this year and next.

"Without help from politicians, numerous companies face the end of their existence, which will not only cost jobs ... but also jeopardise the security of supply with basic foodstuffs," Schneider said.

ADVERTISEMENT

Economy minister Robert Habeck said last week that the government would create a broad umbrella of rescue measures for German companies and open up relief programmes for smaller businesses.

For Hemmerle, the rising prices are unlikely to push the company out of business but will cut profit and will make customers go for cheaper options instead of a fresh loaf.

"Understandably, people are pinching their pennies ... maybe at some point the good quality of the baker will no longer count, but the price is decisive. That's why I'm worried," he said.

News by Reuters, edited by ESM – your source for the latest fresh produce news. Click subscribe to sign up to ESM: European Supermarket Magazine.

Get the week's top grocery retail news

The most important stories from European grocery retail direct to your inbox every Thursday

Processing your request...

Thanks! please check your email to confirm your subscription.

By signing up you are agreeing to our terms & conditions and privacy policy. You can unsubscribe at any time.