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Spain's DIA Eager To Foster Greater Collaboration: Opinion

By Steve Wynne-Jones
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Spain's DIA Eager To Foster Greater Collaboration: Opinion

Spanish retailer DIA’s announcement of an expansion of its collaborative venture with France’s Casino, which will see the two companies develop a hub of expertise around the areas of supply chain and private label, is the latest in a series of collaborative moves by the Spanish operator.

In fact, since the sale of its France business to Carrefour three years ago, DIA has proven itself to be quite tactical when it comes to developing partnerships that help bolster its business’ proposition.

Groupe Casino Partnership

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