Leading From The Front – How Carrefour Is Balancing Sustainability And Profitability
ESM chats to Bertrand Swiderski, Carrefour’s sustainability director, about how the group is seeking to ramp up its ‘food transition’ strategy. This article first appeared in ESM Issue 6, 2019.
Close to two years ago, the newly appointed chief executive of French retail giant Carrefour, Alexandre Bompard, announced the ambitious ‘Carrefour 2022’ transformation plan.
As part of this strategy, Bompard pledged that Carrefour would become a leader in what the former Fnac Darty chief called “food transition” – improved traceability, more efficient production, healthier food composition, better wages for producers, improved quality, and increased sustainability across all aspects of its food supply chain.
ESM met Bertrand Swiderski, Carrefour’s sustainability director, to discuss how the retailer is putting its food transition aims into practice.
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