Tesco CEO: Launch Of Jack’s ‘Nothing To Do With Brexit’
Tesco’s chief executive Dave Lewis has said that the launch of Jack’s, a new discount chain that promises that ‘8 out of 10’ products will be sourced from Britain, is nothing to do with the impending Brexit.
Commenting at the launch of the new concept in Chatteris, Cambridgeshire, Lewis said that the strong UK sourcing focus evident in the store was due to customer feedback, rather than the retailer insulating itself against potential Brexit sourcing challenges.
“It’s what our customers told us,” Lewis explained. “It’s nothing to do with Brexit. We started this programme and the research with customers way before Brexit.
“What they told us is that the idea of ‘provenance’ and ‘local’ is something that they value. It’s something that they don’t have currently, the ability to source the majority of products in Britain.”
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