Polish retailer Żabka has added discounted sports facility memberships through the MultiSport Card for its 7,000 franchisees and their employees.
Employees can choose from more than 4,500 Benefit Systems sports and recreational facilities throughout Poland, gaining access to fitness classes, gyms, and swimming pools.
The idea of extending the MultiSport programme to those running the stores and their employees was met positively by franchisees.
The offer includes reduced membership prices as well as a wide range of cards for franchisees, employees, and their family members
For the first 30 franchisees who avail of the offer for their employees, Żabka has prepared special awards in the form of sports kits in collaboration with Benefit Systems.
After completing the registration process, interested parties will be able to use the card from September of this year, the company noted.
Przemysław Kijewski, operational director at Żabka Polska, said, "We try to take care of all areas of development of our franchisees in accordance with the idea of franchise-centricity. We support the development of their competences and broaden their knowledge as part of various training programmes.
"We also introduce innovative tools to facilitate the running of stores on a daily basis. We are constantly expanding the range of benefits - this time with those that the franchisees will also be able to offer to their employees. It is certainly one of the interesting forms of rewarding employees and an allowance that remunerates the effort of their work."
Additional Żabka Benefits
Żabka's franchisees can also count on a number of other benefits.
The PKN Orlen Mikroflota Card provides a cashless purchase of fuel or other products at 2,500 stations covered by the programme, not only in Poland, but also abroad.
Private healthcare from LuxMed is available across the network, which can be used by franchisees and their families.
They can also avail of almost 300 LuxMed and Family Medicine centres operating throughout the country, as well as a medical hotline, the company noted.
Free and confidential counselling in psychological, legal, and financial matters is available through the Employee Assistance Programme.
© 2022 European Supermarket Magazine – your source for the latest retail news. Article by Conor Farrelly. Click subscribe to sign up to ESM: European Supermarket Magazine.