Organic Sales Soar In Italy, As Shoppers Seek Healthier Options
The priority given by Italian consumers in 2020 to health and environment issues helped boost sales of organic products in the country by 11% in the year to date, with sales reaching €2.98 billion.
According to the Focus Bio Bank 2020 report, the percentage of organic product sales in the large-scale distribution channel has grown from 27% to 47% over the past decade, while specialised organic stores have inversely seen their share drop from 45% to 21%.
Try European Supermarket Magazine PREMIUM – 30 Day FREE Trial.
A trial subscription gives unrestricted access to all premium site content, app content, weekly email content and European Supermarket Magazine digital edition for a full 30 days. Try it now!